5/13/2011 10:37:26 AM
Is web 2.0 helping or hindering your job application process?
Social Media has changed lives for some in recent
years, with the likes of Twitter, Facebook, and LinkedIn high
on the social agenda - but there are certain things you need to be
aware of when it comes to careers on the social media scene.
My Personal LinkedIn Profile.
One of my clients recently invited a candidate for interview
based on their CV and a conversation I had with her (the client) on
the phone. However, in the interim, the client decided to check out
my candidate’s LinkedIn profile and was concerned that the two
didn't match up.
In this instance it was just a case of the candidate not
updating the current position on his LinkedIn profile. A minor
thing, you might feel, but it does show that social media creates
another level of administration that needs to be kept up to date,
even as it saves time and hassle in other areas. Today, LinkedIn
can greatly enhance an application, for example if your profile
includes numerous recommendations about your previous work, but any
platform can work against you if you don’t manage it carefully.
This leads me to Twitter. A great social media tool that even I
get involved with (@AlexMarriner for any of you in Twitterland) for
keeping updated on my market, Search Marketing (SEO / PPC /
Analytics) and my favourite football team QPR. Again however, it’s
important to remember who your audience is and who can see the
information you are tweeting.
I don't want this blog to sound like I'm telling you to be a big
bore online; far from it, as a lot of my clients like to see that
many of my SEO & PPC candidates are real humans with real lives
and a personality. Just remember you never know who could be your
next Twitter follower!
If you have any stories to share about your experience of using
social media to look for a new job, I would love to hear them. Feel
free to post below.
Search Marketing & Analytics Recruitment Specialist
Add me on LinkedIn