4/1/2011 10:27:35 AM

Bee a Hero! says ARM

A bee, asleep, yesterdayARM is proud to announce its involvement in the nationwide “Bee a Hero” campaign.

 

Bee a Hero was founded in 2007 by a group of friends fearing for the future of the humble much-loved British bee Apis mellifera. The campaign is now supported by celebrities including Ruby BeesWax, Bee-linda Carlisle and Tim Allen-Pollen (voice of Buzz Lightyear in the renowned Torture-Horror, “Toys”).

 

The scheme requires volunteers to adopt and rear a bee from egg to full adulthood.

“We intend to print bee-sized ARM t-shirts for the useful pollinators,”

 

says Marketing Manager Lomax Stilton Sandwich.

 

Participants in the scheme are sent a single bee’s egg, a bee nest made out of a sock, some special bee food, a leg tag for monitoring future movements and a “Bringing Up Bee” helpful guide.

 

The bee will take around 10 days to hatch in an airing cupboard or spare room wardrobe. Once hatched the bee will require feeding via a pipette for 3 days before it will be able to fly.

 

Adult bees can “bee” released somewhere appropriate such as a field, garden, reservoir or animal sanctuary.

 

Go on – Bee a Hero!

 

 

P.S. Happy April. And bees really are important, so go ahead and Google them to learn more, or speak to ARM’s real marketing manager, Simon Withers, who is an entomologist when he has any spare time.

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